About VWO Personalize
What is VWO Personalize?
VWO Personalize enables marketers and growth teams to craft, launch and optimise personalised experiences on websites by leveraging behavioral data (scroll, clicks, time on page), visitor properties (browser, OS, device, country), uploaded attributes and integration data from CDPs/CRM. With VWO’s visual editor, widget library and code editor, users can build multiple experiences for each audience segment — including control (holdback) groups for measurement. The platform allows defining intricate targeting conditions, triggering experiences based on event-rules, real-time segmentation, and deep measurement of campaign impact.
How to use VWO Personalize?
To use VWO Personalize, you can access their platform through their website. You'll need to sign up for an account and obtain API keys. The platform documentation provides details on how to make requests and integrate the models into your applications.
What Are the Key Features of VWO Personalize?
