DesignCrowd Pty Ltd
GrowthRaised $18.8M
Last updated March 2026
About DesignCrowd Pty Ltd
BrandCrowd is a DIY logo and design platform owned by DesignCrowd, an Australian crowdsourcing marketplace for graphic design founded by Alec Lynch. Founded in 2007 and headquartered in Sydney, Australia, DesignCrowd Pty Ltd has raised a total of $18.8M in funding and is currently at the Growth stage. Notable investors include AirTree Ventures, Starfish Ventures, Perennial Value Management, Alium Capital. The company has an estimated revenue of $50M-$100M ARR (AUD).
Total Funding
$18.8M
Est. Revenue
$50M-$100M ARR (AUD)
Employees
50-100
Founded
2007
DesignCrowd Pty Ltd — Key Facts
| Company | DesignCrowd Pty Ltd |
|---|---|
| Product | BrandCrowd |
| Founded | 2007 |
| Headquarters | Sydney, Australia |
| Employees | 50-100 |
| Funding status | Venture-backed |
| Total funding | $18.8M |
| Stage | Growth |
| Est. revenue | $50M-$100M ARR (AUD) |
| Founder | Alec Lynch |
| Website | brandcrowd.com |
Founders
Funding Rounds
- Pre-IPO$7.7MFeb 2021Perennial Value ManagementAlium CapitalEllerston CapitalRegal Funds ManagementCVCStarfish VenturesAirTree Ventures
- Series B$6MJun 2015AirTree Ventures
- Series AUndisclosedStarfish Ventures
Investors
Company Profiles
DesignCrowd Pty Ltd — Frequently Asked Questions
Who owns BrandCrowd?
BrandCrowd is developed by DesignCrowd Pty Ltd, headquartered in Sydney, Australia.
Who founded DesignCrowd Pty Ltd?
DesignCrowd Pty Ltd was founded by Alec Lynch in 2007.
How much funding has DesignCrowd Pty Ltd raised?
DesignCrowd Pty Ltd has raised $18.8M and is at the Growth stage. Investors include AirTree Ventures, Starfish Ventures, Perennial Value Management, Alium Capital.
How many employees does DesignCrowd Pty Ltd have?
DesignCrowd Pty Ltd has approximately 50-100 employees.
Where is DesignCrowd Pty Ltd headquartered?
DesignCrowd Pty Ltd is headquartered in Sydney, Australia.
What is DesignCrowd Pty Ltd's estimated revenue?
DesignCrowd Pty Ltd has an estimated revenue of $50M-$100M ARR (AUD).
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BrandCrowd Review
Read full review, pricing, and alternatives
BrandCrowd offers far more logo templates (380,000+) than Looka or Hatchful, with cheaper annual pricing than both. Canva Pro provides broader general design capabilities but lacks BrandCrowd's logo-specific depth. Looka produces more unique AI-generated logos but costs $20+ per download without a subscription model for ongoing design needs.