Factors

We’re passionate about empowering B2B marketing teams to make smarter, data-driven decisions. Our mission? To help you drive more pipeline with less spend. We say this out loud - our clients have experienced up to a 30% boost in conversion rates after implementing our solution. Here’s how we do it: account inntelligence & analytics: We decode customer journeys and measure marketing ROI. By unifying your account data across the website, CRM, G2, and LinkedIn, we enable you to discover, qualify, and convert sales-ready accounts visiting your website; journey Analytics: with Factors, you can optimize conversions at every step of the funnel with AI-fueled insights. Understand what’s working and where adjustments are needed; revenue attribution: measure the impact of marketing efforts on your pipeline. Say goodbye to wasted spends and hello to predictable results; unified reporting: collect and crunch marketing, sales, and revenue data under one roof.