About Scale Insights
What is Scale Insights?
Scale Insights is a powerful Amazon PPC automation software built by experienced sellers for sellers. It enables users to create and manage advertising campaigns with ease, offering features like fully managed campaigns, bulk auto campaigns, keyword campaigns, and day parting. The platform's proprietary algorithms, such as dynamic bidding and negative keyword automation, provide granular control over ad performance. With comprehensive analytics and customizable reports, sellers can make data-driven decisions to optimize their advertising strategies and drive sales growth.
How to use Scale Insights?
To get started with Scale Insights:
- Visit https://scaleinsights.com and sign up for a free 30-day trial (no credit card required).
- Connect your Amazon Seller Central account.
- Set up your campaigns using the intuitive dashboard.
- Customize automation rules and bidding strategies to align with your goals.
- Monitor performance through detailed analytics and adjust strategies as needed.
What Are the Key Features of Scale Insights?
Fully Managed Campaigns
Create automatic, product targeting, discovery, and buyer campaigns with customizable automation.
Bulk Auto Campaigns
Launch multiple automatic campaigns with varying default bids to access different traffic tiers.
Keyword Campaigns
Split performing search terms into individual campaigns for granular control.
Day Parting Campaigns
Create 24 ad groups with automation to uncover hourly performance and optimize ad spend.
Dynamic Bidding Algorithm
Automatically adjust bids based on keyword or product target performance to achieve target ACoS.
Negative Keyword Automation
Automatically negate underperforming search terms across campaigns to improve efficiency.
Placement Optimization
Adjust 'Top of Search' and 'Product Pages' percentages based on campaign performance.
Customizable Ads Reports
Filter advertising data based on customizable metrics and historical stats for in-depth analysis.
Real-World Use Cases of Scale Insights
Frequently Asked Questions About Scale Insights
Is there a free trial available?+
Yes, Scale Insights offers a 30-day free trial with full access to all features. No credit card is required.
Can I automate campaigns for multiple ASINs?+
Yes, Scale Insights allows automation for multiple ASINs. The number of ASINs you can automate depends on your subscription plan.
How does the dynamic bidding algorithm work?+
The dynamic bidding algorithm adjusts bids in real-time based on keyword or product target performance to help achieve your target ACoS.
Is my data secure with Scale Insights?+
Yes, Scale Insights prioritizes data security and ensures that your information is kept confidential and protected.
Does Scale Insights support day parting?+
Yes, the platform offers day parting campaigns that allow you to analyze and optimize ad performance on an hourly basis.
